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General Business, B.B.A.


Learn advanced knowledge and skills to succeed in business.


Bachelor of Business Administration


Face-to-Face, Online


Online, Morehead


4 Years

Curriculum Map

What You’ll Learn in the general business Program

Our program increases skills and knowledge to help you become successful in business. You will receive instruction in principles of management, marketing, finance, leadership and entrepreneurship. 

What You Can Do with a general business degree

Obtain a career in management, sales, real estate, human resource management and more. 

What makes morehead state's program different

The program also has an online completer option for students who have completed general education requirements and business prerequisite courses. The online completer option allows eligible students to complete the last two years of the program online. 

Admission to the general business program

Follow the standard undergraduate application process.

All students, including transfer students from declared majors within the University and transferred students from other academic institutions, are classified as pre-business majors until admitted into the business program. Pre-business majors will be admitted to the B.B.A. program after completing the pre-business core course sequence and attaining an overall cumulative GPA of at least 2.25 (on a 4.0 scale) for all courses completed at and transferred to MSU. 


Bachelor of Business Administration Options

Increase skills and knowledge in the connections between business and technology. 

Increase your ability to manage people and processes. Receive instruction in human resource management, healthcare management and more to help organizations and businesses achieve their goals. 

Learn about marketing goods and services to potential customers through coordinated policies and programs. 

Gain the skills and knowledge to pursue your dreams of starting an entrepreneurial venture or your own small business.


Elmer R. Smith College of Business & Technology

214 Combs Bldg.
Morehead, KY 40351

PHONE: 606-783-5158